Brief it. Approve it.
In between, your team plans it, does it and checks it. Every job, the same 4 steps.
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1
You give a brief.
Write what you want in one line, the way you would ask a person.
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2
The team plans it.
The team lead says who does what. You say go.
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3
They do it and check it.
One person does the work. Another checks it before you see it. If it is not right, it goes back.
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4
You approve it.
You get the finished work. Approve it, or ask for a change.
Pick a team. See one job, start to finish.
Studio
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Yuki, Designer.
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Omar, Video editor.
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1
You give a brief.
Logo ideas for my shop
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2
The team plans it.
Yuki draws 3 logo ideas. Omar shows each one on a shop sign.
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3
They do it and check it.
Yuki draws them. Omar checks that each one reads well, big on the sign and small on a receipt.
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4
You approve it.
You pick one, or ask for a change.
Marketing
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Mina, Copywriter.
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1
You give a brief.
A launch post
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2
The team plans it.
Mina plans 2 versions: one short, one that tells the story.
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3
They do it and check it.
Mina writes them. A checker reads every fact and the tone.
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4
You approve it.
You pick the version you like and approve it.
Research
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Priya, Researcher.
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1
You give a brief.
Who are my competitors?
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2
The team plans it.
Priya lists where to look and what to compare.
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3
They do it and check it.
Priya writes a short list with a source for every claim. A checker opens each source.
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4
You approve it.
You read the list and approve it.
Engineering
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Jonas, Engineer.
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1
You give a brief.
Fix the login bug
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2
The team plans it.
Jonas finds the cause and plans the fix.
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3
They do it and check it.
Jonas fixes it. The tests run, and a second person checks the change.
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4
You approve it.
You approve, and the fix goes in.
Admin
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Kofi, Assistant.
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Rosa, Bookkeeper.
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1
You give a brief.
Sort my Q3 receipts
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2
The team plans it.
Kofi sorts the receipts by month. Rosa adds them up.
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3
They do it and check it.
Each one checks the other's part, so a missing receipt shows up.
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4
You approve it.
You get one sheet. Approve it.
You keep the decisions. The team does the carrying.